As with any business, the customer experience and their journey are paramount to satisfaction and retention. However, making sure that your customers are happy isn’t always an easy task.
Each interaction is unique and comes with it’s own challenges. That’s why this month we’ve created a list of top 5 ways for helping improve your customer’s experience.
Minimise on-hold call times
No one likes to be kept on hold, especially for extended periods of time. One of the best ways to ensure that your customers’ stay happy is to keep these hold times to a minimum.
Unfortunately, there may be various parties involved in solving the customer’s individual problem, but they won’t see this. All they will see will be the call handler they’re dealing with and see them as the face of the company.
One way you’ll be able to cut the call waiting time for your contact centre would be to optimise your call queue settings. At Ultracomms, our intelligent call routing solution means that the most qualified agent, regardless of their current location, always greets your customers first.
At the same time as this, our SmoothQ service enables your customers to leave a message and be called back at a time that’s most convenient for them.
Use previous customer experiences to focus training
We all know that customer feedback is essential, especially when companies are trying to improve their service offerings or helping their call handlers develop further.
When a customer has left positive feedback, why not show this to your team? This helps to showcase the higher performing members of staff, who in turn can train or guide newer or less confident employees.
As two added bonuses, giving your high performing employees extra responsibility helps to improve staff morale and whilst decreasing the costs of external training.
Share best practice
If you have star agents, sharing their approach across wider teams will help you improve your overall quality of service and consistency in how customer communications are handled.
Not only does this reward the best performing agents, it also helps train new staff in techniques proven to work for your business. Once you’ve identified a positive customer interaction, why not hold a group session to highlight the outcome of the call?
Put a smile in your agent’s voice
A happy employee is a productive employee. Whether they’re advising customers on the phone, by email, web chat or face-to-face, making sure your employees are happy can also have a positive impact on your customer’s experience.
For most contact centres, the advisor is the first point of contact for your customers. If the advisor is unhappy, the tone of their interaction, regardless of whether they manage to answer all the queries your customer might have, will impact how your customer feels about the interaction, and ultimately, your business.
Listen to your customers
Not only are we talking about their specific questions or concerns, we’re talking about the speech analytics behind these interactions.
By implementing speech analytics into the contact centre, management teams are able to monitor all interactions between customers and advisors. This makes it much easier to identify areas for improvement and determining best practice for your future customer engagement strategies.
Here at Ultracomms, we work closely with all our clients to ensure that they’re up to date with all the latest technology, whilst ensuring their customers are receiving the highest standard of customer service possible.
If you want to find out how we can help streamline the technology in your contact centre or improve your service offerings, then please do get in touch with a member of our team here. We’re always more than happy to help.